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Swiss Regulator Finds Against FIFA on World Cup Carbon Neutrality Claims
July 11, 2023On June 7, 2023, the Swiss advertising regulator, Schweizerische Lauterkeitskommission (SLK), upheld complaints that the International Federation of Football Association (FIFA) made false statements about the 2022 FIFA World Cup in Qatar when describing it as climate- or carbon-neutral. The SLK determined that FIFA was unable to provide evidence as to the accuracy of the statements and advised the association to refrain from making such unsubstantiated, absolute claims in the future.
